A brand design studio in Bristol - helping passionate female founders evolve into confident brand leaders with identity design that stirs people into action.
BRAND ALCHEMY
Welcome to the offer which is all about strategic brand clarity, and a complete visual identity for established founders, who are ready to lead at their next level.
When you’ve built something powerful, but know your brand presence doesn’t really reflect who you’ve become - or where you’re going next.
YOUR SALES HAVE BEEN DOING GREAT.
BUT YOUR BRAND HASN’T EVER CAUGHT UP.
You’ve built a successful product-based business, and you’re making good money.
Your work genuinely elevates people’s lives.
But behind the scenes, your brand feels fragmented.
→ Your message shifts depending on the platform.
→ Your visuals don’t reflect the calibre of what you’ve built.
→ And nothing feels properly anchored or cohesive.
You know there’s something much bigger here, but you just don’t have the time or headspace to untangle it all alone.
Brand Alchemy exists for this moment.
HOW I WORK
Brand Alchemy is a strategic brand and visual identity partnership for founders who’ve outgrown their current brand and are ready to refine how they show up.
This isn’t about a logo refresh or surface-level design.
Together, we will:
→ Clarify your brand strategy and positioning
→ Articulate your core message and ownable language
→ Create a cohesive visual identity that reflects the level you’re operating at
→ Bring everything into alignment - strategy, visuals and voice
We work through a considered, collaborative process, designed to move from clarity to creation to activation, so that your brand finally feels intentional, confident and future-ready.
The result is a brand that supports your growth, stirring people into taking action when they find you - rather than a chaotic one that you’re constantly trying to fix or explain.
MY WORK
I work with established founders across fashion, beauty, wellness and lifestyle sectors — helping create brands to help people feel more confident, capable and at peace with themselves.
From clean beauty and supplements to fashion and elevated lifestyle products, my work blends strategy, storytelling and design to create brands people don’t just recognise — they feel.
This is identity work designed to evolve with you.
(Selected work and case studies are featured inside my services guide).
WHAT MY CLIENTS SAY
“It’s not just a logo or some pretty colours — it’s a true reflection of who I am now and the movement I want to create for the future.”
Sarah Baily, founder of SASANA
Brand Alchemy client
“Since launching the rebrand, we experienced over an 85% uplift in online sales.”
Addison Van Pelt, founder of TRUTH IS ORGANICS
Brand Alchemy client
“Amy created a brand with a golden thread narrative — I now feel fully equipped to pitch for investment and scale.”
Christian Turnier, founder of CHRISTIAN TURNIER LONDON
Brand Alchemy client
Brand Positioning
→
Tagline
→
Brand Personality
→
Brand Foundations
→
Messaging
→
Visual Identity
→
Brand Positioning → Tagline → Brand Personality → Brand Foundations → Messaging → Visual Identity →
Ready to see how this could work for you?
If you’re done second-guessing what to do next, done patching things together, and ready to be fully in control of a brand that reflects exactly where you’re going…
START HERE.
